2012 SHOWS FURTHER CONFIDENCE IN HONDA BRAND WITH MORE NEW DEALERS COMING SOON

The start of 2012 has seen Honda (UK) develop its retail network; both expanding with existing franchisees and recruiting several new franchise partners. These additions across the pan-brand business illustrate confidence in the Honda brand, with investment being made in the long-term future of its dealer networks.

Three new franchises have opened in the motorcycle dealer network in recent months, and with a further three set to open in early summer, this is an indication of continuing strength of the motorcycle sector. Smiths Honda is now open for business in Chester, whilst Blade Motorcycles have begun trading in Swindon. In Plymouth GT Motorcycles has reopened at its established destination dealership on Elburton Road.

These new additions to the motorcycle dealer network will further help Honda strengthen its number one position in the market.

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